Peak-end Rule applies in UX

(October-16-13)

If you have or work with kids you might be aware of a version of the Peak-end rule. Make sure that the kid stops some activity while they’re still having fun. Don’t wait until they get bored, tired or are having problems before you end the activity. This rule applies to all kinds of UX situations and is a great UX technique to employ in your site, presentation or application design.

While aiming for a great experience site- or app-wide is a worthy goal, we all understand that anything has peaks and valleys. The thing is that planning Peaks and the End point is key to success and certainly a quick win when looking to make site improvements.